What type of coupon is this?:

• Dollars Off: Give an exact dollar off their next purchase. You can set a minimum purchase.
• Percent Off Purchase: Give them a percent off their next purchase. You can set a minimum purchase and a maximum discount amount.
• Percent Off One Item: Give them a percent off one item. You can set a minimum purchase and a maximum discount amount.

If this is a dollar off discount, how many dollars is the discount? If this is a percentage discount, what percentage is this coupon worth?

What is the minimum purchase required to use this coupon?

What is the maximum discount that can be used with this coupon?

This is a good place to put coupon fine print.

How many days after this coupon is sent to the customer should it expire?

Give this coupon a name that you will recognize throughout the interface.
Example: $5 off $25